Gerry Katz, Executive Vice President of Applied Marketing Research, explains how ethnographic research can be used to gain deep insights about how customers use your...
The full length methods@manchester video can be found online for free at www.methods.manchester.ac.uk Ethnographic fieldwork as practiced within contemporary social anthropology is a powerful way...
For more information go to: mediatedcultures.net Please subscribe to our profile pages, ask us questions, answer our questions, or just hang out. Team members include:...
This project highlights current theory in visual ethnography and highlights differences among participant film, EMIC and ETIC statements and social media as tools currently used...
This is a clip from a 40 minutes film produced for Pacific Ethnography and Wendy's International. For the same research "Monde Moderne" produced 6 other...
Ethnographic research is quickly becoming one of the most sought after methodologies used in the market research industry today. Our guest, Stacy Graiko give a...